GUS Canada Supports Moose Hide Campaign to End Violence Against Women and Children

GUS Canada is dedicated to supporting the Indigenous-led Moose Hide Campaign, a national movement dedicated to engaging men and boys in ending violence against women and children. University Canada West (UCW), along with several other GUS Canada institutions, is proudly distributing moose hide pins on their campuses to raise awareness and promote a safe environment for students.

UCW has been named an Ambassador Campus for the Moose Hide Campaign. As an Ambassador Campus, UCW will actively promote the values of the campaign, engage in various events and work towards creating a safe and inclusive environment for all. The university is committed to providing secure spaces for its students and their communities. As part of the campaign, UCW is distributing 250 moose hide pins to be worn by students, faculty and staff, signifying their commitment to ending violence against women and children.

Other GUS Canada institutions also participating in the campaign include Canadian College of Technology and Business (200 pins), Toronto School of Management (150 pins), Niagara College – Toronto (150 pins), Fleming College Toronto (150 pins), The Language Gallery Canada (50 pins), Trebas Institute Toronto (100 pins) and Trebas Institute Montreal (200 pins).

Since the Moose Hide Campaign’s inception over 10 years ago along the Highway of Tears, it has expanded to include thousands of communities and organizations across Canada that hold Moose Hide Campaign events and join the annual Moose Hide Campaign Day ceremony and fast. People of all ages and backgrounds are invited to participate in Moose Hide Campaign activities.

The Moose Hide Campaign was founded in 2011 by the father-daughter duo Paul and Raven Lacerte and has quickly grown into a nationwide movement. By joining the Ambassador program, organizations like GUS Canada are promoting the implementation of the Truth and Reconciliation Commission Calls to Action, the UN Declaration of the Rights of Indigenous Peoples, and the Missing and Murdered Indigenous Women and Girls Inquiry Calls for Justice.

Moose Hide Campaign Day is scheduled for May 11, 2023, will see thousands of individuals wearing their moose hide pins as a sign of unity against gender-based violence. Raven Lacerte, Co-Founder of the Moose Hide Campaign, expressed gratitude for the support and leadership taken by University Canada West, noting that it is vital for universities and colleges to come together and create safer campus communities.

To get involved in the Moose Hide Campaign, individuals can:

  1. Wear a moose hide pin to show support and commitment to ending violence against women and children.
  2. Participate in Moose Hide Campaign events, including the annual Moose Hide Campaign Day ceremony and fast.
  3. Organize or join local events in their community, school or workplace.
  4. Share information and resources and the campaign with friends, family and colleagues.
  5. Pledge to end violence against women and children by signing up on the Moose Hide Campaign website.

Global University Systems Canada acknowledges the traditional territories of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), Sel̓íl̓witulh (Tsleil-Waututh), the Mississaugas of the Credit, the Anishnabeg, the Chippewa, Haudenosaunee, Huron-wendat (Wyandot) and Kanien’keha:ka (Mohawk) on which our campuses are located.

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